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November 14, 2025
Agribusiness MACHINERY AND EQUIPMENT Technology

CNH Launches AI-Powered Tool for Instant Customer Support

CNH Revolutionizes Customer Support with Groundbreaking AI Chatbot

CNH Industrial has taken customer support to the next level with its cutting-edge AI-powered chatbot, transforming how dealers support their customers in agriculture and construction.

The CNH AI Tech Assistant is already making waves at over 300 authorized dealer groups across North America, Australia, and New Zealand, with plans for global rollout. This innovative tool uses artificial intelligence to simulate conversations, delivering quick, accurate diagnoses and repair plans for CNH brand machines.

What sets this tool apart is that it was developed with direct feedback from dealers, ensuring it addresses their real-world challenges. Dealer technicians can now troubleshoot issues faster than ever, reducing repair times and getting machines back in action with minimal downtime.

Rosella Risso, Head of Agriculture Parts & Service at CNH, emphasized the transformative impact of the AI Tech Assistant:
“This tool is a game-changer, setting the standard for intuitive, future-ready support solutions. Our goal is to simplify repairs, maximize uptime, and enhance customer satisfaction with every machine.”

By leveraging advanced AI technology, CNH is not only empowering its dealers but also ensuring its customers experience faster, more efficient service—paving the way for a new era of seamless machine maintenance and customer care.

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